A connection to nature, simplicity of living, and a strong sense of community were common threads in Rose’s upbringing. Hailing from a family of seamstresses and artists, Rose Brown grew up in a creative environment soaking up the craft skills surrounding her. Her upbringing was steeped in the honesty and industriousness of two self-employed parents. This, paired with her mother’s passion for growing, recycling and repurposing cemented her appreciation for — and protection of — our environment.
ROVE outsources the production of the majority of their collection to a small, family run factory in Manchester. Rose has been working very closely with their team for nearly 10 years, together they have formed a clear and concise understanding of the brand and the quality it restores. The Manchester factory specialises in creating most of their accessories. Their socks are knitted in a separate factory because the machinery needed to create a quality sock is completely unique. Factories tend to specialise in sock production, you will only find a hand full of these hosiers left in the UK, and most have been running for over a 100 years! Rove's socks are made in Derbyshire in a factory whose focus is on working with organic cotton rather than pesticide cotton.
Each item in the collection has involved a skilled maker, who is not without cost but is worth their weight in expert craftsmanship. The time and care put into ROVE's range is clear and noticeable, it has been created to stand the test of time so that items can be enjoyed year after year.
ROVE designs their pieces to last a lifetime — with proper care and attention to repairs, they envision them as future heirlooms, intended to be worn, loved, and passed down. Generally speaking, less is more when it comes to all clothing care — much of ROVE's knitwear can not and should not be washed in the washing machine as the process can degrade the integrity of the fibres. In general, natural fibres require far less washing than synthetics. All natural and cellulosic fibres, like wool, cotton, and linen are breathable and thereby less prone to smells, and in the case of wool can naturally repel spills. If you wish to freshen up your 100% lambs wool knitwear then please hand wash at 20 degrees using a gentle wool detergent. Rinse in a bowl of clean water and lay flat on a towel to dry.